With a heavy yet hopeful heart, I wanted to let everyone know that I’ve moved on from Jaduka. From the bottom of my heart, I wanted to thank my team while I was there, and to state for the record that our time together was way too short.  While we were together, we did some really fantastic stuff, including announced partnerships with some really good companies, some fantastic lead customers and a market opportunity that could not look brighter.  The Jaduka team goes forward with all my best wishes and hopes; I am confident in their eventual success. I pray that our paths cross, and cross soon.

Since my resignation almost six weeks ago now, I’ve been holed up in my office in Hyannis working diligently to draw out the future – not only for myself, but to where I think the market is going.  I’ve got a few thoughts here, which I wanted to share with you this week.  The most important thing I’m working on is what I’m calling the telephone API problem….

The telephone API problem is sort of like this: an API isn’t a product, an application, and therefore not a business.  In general, there are two approaches to this problem. First, you can take your API and stick it into an existing application. Offerings from BT/Ribbit, Orange, DTAG and Jaduka are perfect for this sort of integration.  The second approach is to introduce a new application that runs on these APIs… except I’m not sure how many of them exist.  Well, let’s just say that I’m pretty sure how many there are, and there aren’t that many.  And that’s the funny thing, as I look at the landscape of our industry, my eyes turn straight towards companies like IfByPhone and VoiceSage – companies that provide a complete solution for CEBP work, companies that are doing quite well, thank you.  Should these guys start to move their offerings onto the telphone APIs of the bigger carriers?  Or, in other words, why would they?  What’s the fundamental advantage to them to run on top of the BT API, instead of their own?

And there’s a bigger problem: without addressing the specific and valuable offerings from the CEBP guys, do we have an opportunity to move the common applications onto the APIs in a way which is beneficial to most in the industry? What does that look like?

And that’s what I’m working on. And some other stuff.